2025年LinkedIn博主推广合作收费标准
I-LinkedIn yizinkundla ezaziwayo zepulatifomu ethuthukisiwe ye-inthanethi ehloselwe osomabhizinisi, abaphakeli bezinsizakalo nezezimakethe. Empeleni, lezi zinkundla zenzelwe ukuba yizinkundla ezinjengezokuthengisa ezisebenza nge-inthanethi. Lokhu kwenza kube yinkundla enkulu yokuthengisa, ikakhulukazi e-United States. Leli qophelo linokuthokoza kumakhasimende amaningi. Lokhu kungenxa yokuthi iningi labathumeli bezokuthengisa bavele bazibandakanye nezinhlangano nokuthi ukuxhumana nezinkampani ezisebenzayo akukaze kube lula kanje. Okwamanje, i-LinkedIn ibonakaliswe njengepulatifomu ebaluleke kakhulu ku-inthanethi.
Kuyathakazelisa nokho ukuthi i-LinkedIn asihlinzeki ngemininingwane ethile ethulwe kumkhankaso wokuthengisa kumasayithi we-mikro-influencer. Kodwa-ke, umthamo we-LinkedIn ubonakala unjengomngcele kumathuluzi akhulu wokuthengisa e-United States. Ngempela, osomabhizinisi abawasebenzisi ngempela njengokusebenzisa i-TikTok, i-YouTube, noma i-Instagram’s influencers. Lokhu kusobala emiphumeleni yokucwaninga ngokwembula ukuthi i-LinkedIn ikhiqiza izinga eliphakeme kunazo zonke kumanani okuthengisa uma kuqhathaniswa nezinkundla ezidumile. Bengizobhala nge-polymerization, kodwa ngizothanda ukuba kancane. Osomabhizinisi base-United States banethuba elikhulu lokuthola inzuzo e-LinkedIn uma beqashwa abathumeli bezokuthengisa kwezokuxhumana. Empeleni, i-LinkedIn ibonakalisa imali eningi yokuthengisa ngo-2025.
Lokhu kuveza ukuthi inani le-LinkedIn influencers lisetshenziswa kancane sokuthengiswa kwama-inthanethi. Lokhu kuhlangene nokwethembeka okuningi kulezi zinkundla zabathumeli bezokuxhumana. Ngokwezinye izibalo, i-LinkedIn ikhiqiza inzuzo engama-16% ngaphezulu kokuthengiswa kwezimpawu zakamuva. Okwamanje, okukhulunywe ngenhla akuphenduli izinkinga ezenzakalayo ezithinta abathumeli bezokuthengisa i-LinkedIn. Lokhu kungenxa yokuthi kusenokukhathazeka okuningi ngengqikithi yokuziphatha kwabathumeli bezokuthengisa, ikakhulukazi kwabezindaba.
💡 Izehlakalo ezithinta abathumeli bezokuthengisa be-LinkedIn e-United States.
Ngokwe-University of Massachusetts, abathumeli bezokuthengisa baye babonwa njengabathumeli bezokuthengisa abavela ezinkundleni ezingezansi. Lokhu kukha phansi lokho okwakukholelwa kabusha, lokho eyayinzelelwa i-United States nyangazonke ngo-2025. Lokhu kuphinde kugcizelele ukuthi abathumeli bezokuthengisa be-LinkedIn bahluke kakhulu kwezinye izinhlaka ezinjenge-Instagram. Ngakho-ke, lezi zibalo zingaholela ekubeni nezinkinga ezithinta abathumeli bezokuthengisa kweziqu. Lokhu kungenxa yokuthi u-LinkedIn ubekwe kabusha ezikhathini ezedlule, okwenza kube nzima ukufakazela ukuthi abathumeli bezokuthengisa base-LinkedIn bahluka kanjani kwezinye izinkundla.
Okuqinisekile, ukuqashelwa kwabantu abadumile be-LinkedIn njengabathumeli bezokuthengisa basezingeni eliphakeme. Lokhu kuqoshwa kucacisa ukuthi abathumeli bezokuthengisa kwi-LinkedIn bangabathumeli bezokuthengisa abawukuphoqelela. Okwamanje, umphakathi we-inthanethi umemezele lo mnyango kubonakale ukwenziwa kabusha kwezezimali ukochwepheshe abathumeleli be-LinkedIn. Lokhu kuqhakaza kunciphisa izisindo zabachwepheshe ezisengozini emikhakheni yabo.
I-political influencer yisisebenzi esihlukile esithakazelisa. Lokhu kungenxa yokuthi abathumeli bezepolitiki base-United States beka phansi ukusebenza ngendlela enembile. Lokhu kwenza kube nzima ukusebenza ezindaweni ezidumile, ikakhulukazi i-Meta, i-Instagram, ne-Twitter. Ngakho-ke, abenzi bezokuphepha be-LinkedIn baqapheleka njengabathumeli bezokuthengisa be-LinkedIn. Lokhu kuvumela abathumeli bezepolitiki be-LinkedIn ukuba bagcine izinga eliphezulu. Lokhu kugcina ukuthi abaningi be-LikedIn influencers baphumelele ezimfundisweni zabo.
Abathumeli bezokuthengisa be-LinkedIn abavumelani nezindima ezikhethiwe zokumelwa kwabathumeli bezokuthengisa website. Lokhu kucacisa ukuthi abathumeli bezokuthengisa be-LinkedIn bangenza imikhankaso yokukhangisa ezikhangayo. Lokhu kudinga ukuthi basebenze ngempumelelo futhi-bangelwa futhi basungule izinkanyezi ezintsha ezikhethekile e-United States.
📊 Izingqinamba ezithinta abathumeli bezokuthengisa be-LinkedIn e-United States
Okokuqala, abantu abadumile abavunyelwe ukungena ezinkampanini ezinzima. Lokhu kunciphisa amathuba okuthola imali. Lokhu kuqhamuka nezinselelo ezithinta abathumeli bezokuthengisa base-LinkedIn, ikakhulukazi e-United States.
Lokhu kunciphisa amathuba okuthola amathuba okwengeza ngokukhuluma ngendlela eyinqaba yokuxhumana. Lokhu kubangela ukuba kube nokungqubuzana okuthile phakathi kwabathumeli bezokuthengisa be-LinkedIn. Lokhu kubangela ukuthi baphinde bakhumbule ukwaneliseka kwangempela.
U-LinkedIn uhlukanisa izinsizakalo zabathumeli bezokuthengisa. Lokhu kuhluke kakhulu kwezinye izinkundla ezinjenge-YouTube, i-Twitter, ne-Facebook. Lokhu kuhlukanisa kubalulekile, ikakhulukazi uma kungasetshenziswa njengendlela yokukhuthaza imiqondo yokuthanda izinkanyezi. U-LinkedIn usebenzisa izinqubo eziningi zokuhlunga ukuze uthole abathumeli bezokuthengisa be-LinkedIn abahamba phambili. Lokhu kunika ithuba lokukhangisa izinkanyezi ezikhethekile ezivela ezintweni ezixakile, okwandisa okwamanje. Enye yeziqu ezixakile yi-Creator Fund. Lezi ziqu zenzelwa ukuba zibe nesisekelo esisindayo. Lokhu kuqinisekisa ukuthi abathumeli bezokuthengisa be-LinkedIn basebenza ukuphakama ukuba bahole.
❗ Uhlanga lwemali emisha yokukhangisa ye-LinkedIn
U-LinkedIn ubona umkhiqizo omusha wososayensi osebenza ngempumelelo ekwakhiweni kweringi yezezimali ezehlukeneyo. Lolu shintsho luzovula umnyango omusha. Lokhu kuzokwenza uhlu olunikeza amandla amasha abafundi abavela ezinsizeni ezikhethiwe ezikhethekile ezakha amabhandezi amasha asekelwe ezicini ezimbili zemboni. Lokhu kuzovula umnyango omusha. Lokhu kuzokwakha ithuba elisha lokuhola i-10% yezezimali ezinikezwa izinsizakalo ezikhethiwe zemboni. Lokhu kuzokwakha izinsiza ezizokhumula lezi zezimali ezibaluleke kakhulu. Okwamanje, kufanele kuqashelwe ukuthi izinsiza ezikhethiwe zemboni azibandakanyi izinsiza ezikhethiwe zemboni. Lokhu kuchaza ukuthi izinkanyezi ezikhethiwe nezezimali azibandakanyi izinsiza ezikhethiwe zemboni. Lokhu kuqinisekisa ukuthi izinsiza ezikhethiwe zemboni zihlala ziphansi ngamanani okushintsha kwezicrystal.
Ikakhulukazi, u-LinkedIn uzitholele indawo eyisimanga ezinkundleni zokukhuthaza ezikhethiwe. Lokhu kuvezwa ezinkundleni ezidlulele phambili emhlabeni wonke. Lokhu kuzokwakha umnyango omusha ophumela phambili kwezobuchwepheshe nezamabhange. Kuwufanele ukuqashelwa ukuthi izinsizakalo ezikhethiwe zemboni azibandakanyi izinsizakalo ezikhethiwe zemboni. Lokhu kutjho ukuthi izinkanyezi ezikhethiwe nezezimali azibandakanyi izinsizakalo ezikhethiwe zemboni. Lokhu kuqinisekisa ukuthi izinsizakalo ezikhethiwe zemboni zihlala ziphansi ngamanani okushintsha kwezizinda.
📅 Izehlakalo ezizayo ezithinta abathumeli bezokuthengisa be-LinkedIn e-United States.
U-LinkedIn uzothumela i-LinkedIn Influencers Lab għall-2025. Lokhu kuqukethe izinhlelo ezikhethekile zezamabhizinisi ezilungelwa abathumeli bezokuthengisa. Lokhu kuzoqinisekisa ukuthi abathumeli bezokuthengisa be-LinkedIn bahlonishwa ngokuziqhenya ngezinkundla ezikhangayo. U-LinkedIn uhlinzeka ngenkonzo eyini yokukhuthaza izikhangiso. Lokhu kuhlangenwe nakho kuhluke kakhulu kwezinye izinhlaka ezinjenge-Instagram, Snapchat, ne-Tiktok. Ngaphezu kwalokho, umhlangano uzobanjwa eGeneva, eSwitzerland, ukuze kuhlanganyelwe izinkampani ezinjenge-LinkedIn, i-Jacobs, ne-Coca-Cola.
👔 Izindleko zokuthengisa ze-LinkedIn influencers e-United States
Kuthe kuminyaneni, izindleko zokuthengisa ze-LinkedIn influencers zibalwa ezingxenyeni zezigidi. Lokhu kuchaza ukuthi abathumeli bezokuthengisa base-LinkedIn bahluka kakhulu kwezinye izinkundla ezinjenge-YouTube, i-Facebook, ne-Twitter. Ngokombiko we-Morning Consult, abathumeli bezokuthengisa base-LinkedIn bahlala benegxathu elibalulekile ekuthengiseni. Lokhu kuhlola kwagcina ukuthi izindleko zokuthengisa ze-LinkedIn influencers zilinganiswa ku-R3,300,000. Lokhu kutholakala empeleni ezindleleni ezikhethiwe ze-LinkedIn.
Isifinyezo salolu cwaningo sitholakele lapha ngezansi: Osomabhizinisi basemhlabeni jikelele, ubani obekhangizwe yi-LinkedIn? Abathumeli bezokuthengisa be-LinkedIn bahluka kakhulu kwezinye izinkundla ezinjenge-Instagram, i-Twitter ne-Tiktok. Lokhu kugqugquzela ukuba abathumeli bezokuthengisa be-LinkedIn bahlonishwe kakhulu ezinkundleni ezikhulayo. Lokhu kuhlala kwegqugquzea. Noma kunjalo, abathumeli bezokuthengisa be-LinkedIn bahlala behamba phambili. Lokhu kulethe ezikhaleni eziningi emnothweni, ikakhulukazi ezingenakulinganiswa.
Lokhu kucacisa ukuthi abathumeli bezokuthengisa be-LinkedIn bahluka kakhulu kwezinye izinhlaka ezinjenge-Instagram, i-Twitter, ne-Tiktok. Lokhu kugqugquzela ukuba abathumeli bezokuthengisa be-LinkedIn bahlonishwe kakhulu ezinkundleni ezikhulayo. Lokhu kuhlala kwegqugquzea. Noma kunjalo, abathumeli bezokuthengisa be-LinkedIn bahlala behamba phambili. Lokhu kulethe ezikhaleni eziningi emnothweni, ikakhulukazi ezingenakulinganiswa.