Japanese Pinterest influencers are charging South African brands how much for marketing?

The rise of Japanese Pinterest influencers has created a buzz in South Africa, with some brands even considering them as the next golden ticket for influencer marketing across Asia Pacific.

🚀 Pinterest influencers vs regular influencers

Pinterest influencers and regular influencers are not the same thing. The biggest difference between the two is how they operate.

While regular influencers (think Instagram, TikTok, or Twitter) rely on high engagement to attract brands, Pinterest influencers engage their audiences in a more subtle manner.

I-Telegram ingenile emphakathini wama-influencer ase-Japan, ikakhulukazi ngoba i-platform igcina izinkumbulo zabanye! Lezi zindaba ezijulile ezivela kumafoni zithole izithameli ezibabazekayo e-Japan. Njengoba uhambela kunkundla yokuphila yase-Japan, uzothola abathengisi benza izimemezelo ezithakazelisayo.

Njengoba lezi zikhangiso zikhula, i-Telegram ingekho phansi iphonsela inselelo iimemezelo ezivela kuWhatsApp. Ukukhuluma ngemodeli yokukhanga, abathengisi be-Telegram baqokwe ngokwenziwa emiphakathini ethile e-Japanese. Lezi zikhangiso ezinamandla zihlakaniphile njengama-sensai!

Okwamanje, abathengisi bama-Influencer e-Telegram banikeze kabha zonke izikhangiso ezikhona. Lokhu kuqukethe izithombe, amavidiyo, izikhangiso ezithumela izixhumanisi, izikhangiso zamavidiyo, nezinhlelo zokukhangisa ezikhethekile kumakhasi e-Telegram.

Umthelela we-WeChat onamandla eJapan!

Noma ngabe ungumkhangisi onolwazi, umphakathi wezezimali, umthengisi wempahla, noma umphakathi we-J-Pop, umthelela we-WeChat awukwazi ukuyiwela phansi.

📢 Izinsiza zokukhangisa eziphezulu neziphikisanayo kuWeChat

Sengivele ngakhuluma, izinsiza zokukhangisa eziphezulu neziphikisanayo seziphumelele kuWeChat.

U-WeChat ungama-2.4 billion wabasebenzisi, i-Japan ikhetha i-WeChat njengomthombo wayo.

Njengoba owamanje edlala phansi, abakhangisi bazama izindlela ezahlukahlukene ezibizayo neziphikisanayo zokukhangisa kwi-intanethi.

Izinsiza ezinjalo ze-WeChat seziyephule izikhungo zamanye amakhasi!

Lapho izinkampani zedale kuphela e-Asia zikhula, lezi zinsiza eziphikisanayo neziphumelele sezisebenze ekuziziseni.

Ucabanga ukuthi ubani omncane ngaphandle kwelanga laseJapan obhaka kabanzi ngokuklamezela abanye? Ngabe uMasahiro Tanaka ukhona?

Uthole lenkontileka eyayichaza uma uMnu. Takashi Watanabe, ophuma eTokio, edlondlobala ibhulashi le-Reddit lokuklamezela abanye.

Phela, uMnu. Watanabe ubalwa njengokungama-Influencer engcwabeni le-Reddit. Ukhumbule ukuthi i-Reddit iyindawo yokuhlangana yemithombo yezehlo ehlukahlukene. Kulesi sikhambo, lawa ma-Influencer akwazanga ukuwaqola lawo ma-Redditor.

📢 Izinhlobonhlobo zezinkundla ezikwi-Intanethi

Akukhona konke okunobudlelwane bezenhlalo obubukeka bunjengokuphikisana phakathi kwezikhangiso nemikhankaso ye-influencer. Kukhona okuhlukile nakwazulu, ikakhulukazi eJapan, okuhlangene kakhulu nezenzo ze-influencer eziwubukhazikhazi.

Ukuthola imiphumela emihle yokumaketha, ukukhumbula okungokoqobo kwezindleko zokubambisana ne-Tumblr influencers, ezindaweni ezithile ezisekhaya, kubalulekile.

Ngakho-ke, uma uhlose ukufinyelela emakethe yaseJapan ngalokhu kudlula kwe-Tumblr, udinga ukwazi konke mayelana nezindleko eziningana ezihlotshaniswa ne-Tumblr influencers waseJapan.

🏯 Ikhono le-Tumblr elisawola ezinsukwini zethu

Yize i-Tumblr ingase ibonakale ingesiyo ipulatifomu esetshenziswa kakhulu abaseJapan, lokhu kuncike kakhulu kumphakathi we-Tumblr. Abasebenzisi be-Tumblr baseJapan bazihlonipha kakhulu ezinsukwini zamuva, benza umculo ongokoqobo nobuciko.

Namuhla, i-Japan inabantu abangama-355,000,000 abavela emikhakheni eyehlukene, futhi inani lemboni yezezimali zezwe liphakeme kakhulu, ukusuka kumaphesenti angama-4.10% kuya kwangu-4.02%. Unyaka ka-2025 uzoshaya amazinga afanayo emkhakheni wezezimali, okukhombisa izinga eliphezulu lokusetshenziswa.

Izindleko zokubambisana kweViber kwabamemezeli baseJapan ziyahlukahluka kakhulu, ikakhulukazi uma kuziwa kubamemezeli abanolwazi. Kukhona abathumela izithombe nezikhangiso zeViber ezimnandi, kodwa abanamakhono afanele. Lokhu kushiwo ngothile ezinsukwini ezedlule, oyedwa wabaqhubi abakhulu be-Viber eJapan.

Izakhamuzi zaphendula kwi-tweet yakhe, zibuza ngokuthi kumelwe animiswe kanjani ama-Viber-AMs ukuze kuthengwe. Izikhulu zahambisa lezi zifiso zokukhuluma, bese zibathumela izithombe zikaMadoda ngamathe; bathi bazithengele.

Ngaleso sikhathi, izithombe ezimnandi zikaMadoda, ezichaza izithombe zikaYuki, ziqhwagile. Lo mdlalo weViber-AM waqala ukufakwa ezithombeni eziningi ezibukekayo, ezithi “okuthandwa” kwayo kucacile.